GlöArt Chocolatier is an artisan chocolate shop based in Mexico that offers fine chocolates made with the most exclusive ingredients and decorated by their master chocolatiers. Their signature chocolates provide a unique visual and culinary experience.
GlöArt Chocolatier needed help with:
- Clearly communicating their value proposition.
- Offering a simple and reliable buying process.
- Establishing a system to encourage clients to buy again.
- Generating new prospects organically.
- Using a technology solution to automate the marketing and sales process to improve productivity and drive more sales.
What we did in this project:
- StoryBrand BrandScript: After a series of sessions, we developed a BrandScript and a clear message to eliminate confusion and connect with customers.
- Online store: Design and development of an e-commerce store to expand their reach and improve operational efficiency.
- Lead magnet: Discount pop-up to entice customers to take the first step to make a purchase and share their contact information.
- Email marketing : Configured an automated email marketing campaign to nurture the relationship with clients, educate them about their products and services and drive more sales.