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Our Blog

Articles related to the services we offer
Email Marketing

What is email marketing and why is it important?

Email marketing is a marketing strategy that consists of sending relevant and timely emails to a database of potential and existing customers.

Sales Funnel

What is a Lead Magnet and why your business needs one?

A lead magnet is any valuable content that you can offer for free to encourage your website’s visitors to give you their contact information.

Digital Marketing

The 4 stages of an effective Inbound Marketing strategy

Inbound marketing is a 4-stage marketing methodology that uses content creation strategies to get people’s attention and win more customers.

Sales Funnel

Build your 2022 Marketing Strategy in just 5 steps

Build an effective marketing strategy for 2022: Gain more potential customers and build a strong, long-term relationship with them in just 5 steps.

Website

The 7 most important website design elements

An effective website helps you grow your sales. Learn about the most important website design elements you must use in order to win and keep more customers.

Email Marketing

Types of email marketing campaigns you should be sending

Learn about the different types of email marketing campaigns, when to use them, and how they can be aligned with the different goals of your business.

SEO

Why does your business need to create a blog?

Creating a blog for your business helps boost your business SEO, drive more traffic to your website and convert more people into customers.

Sales Funnel

The Customer Value Journey: Turn Strangers into Super-fans

The Customer Value Journey is an 8-step process that your business must use to attract new prospects, convert them into customers and keep them coming back.

Narrative

Building a StoryBrand Marketing Strategy in 7 steps

Learn how to build a StoryBrand with the 7 essential elements that Donald Miller exposes to communicate your value proposition clearly.

Website

5 Reasons why your business should have a website

Your website is the front door to your business on the Internet. In this new digital era if your business is not on the Internet, it is as if it doesn’t exist.

Digital Marketing

How to create your own digital marketing funnel

A digital marketing funnel is a tool that guides your prospects though an effective buying process where they turn from strangers to paying customers.

Digital Marketing

Buyer Persona: What is it and how to create your own

A buyer persona is a semi-fictional representation of your ideal client. Having one for your business will help you get better results in all your marketing.

E-Commerce

Online Store vs. Selling online; why is it different?

An online store is a website where your clients can make the entire buying process in one single place: from the product’s selection up to its purchase.

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